About YuLife
YuLife is the UK's fastest-growing group life insurance provider, offering traditional death-in-service cover combined with a gamified wellbeing app. The product is built around the idea that healthier employees benefit both themselves and their employers through better engagement and lower claims.
Employees use the YuLife app to track activity, meditate, complete health quizzes, and earn YuCoin, an in-app currency redeemable for gift vouchers (Amazon, ASOS, Starbucks) or charitable donations. Engagement rates significantly exceed legacy group risk products.
What's included
Group life insurance
Death-in-service cover (typically 2-4x salary) for all enrolled employees, paid as a tax-free lump sum to beneficiaries.
YuLife wellbeing app
Daily challenges, meditation, fitness tracking, and mental health support. Gamified to drive engagement.
YuCoin rewards
In-app currency earned through healthy behaviour. Redeemable for Amazon vouchers, charity donations, or gift cards.
EAP & virtual GP
Built-in Employee Assistance Programme (EAP) and virtual GP service included with most plans.
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Compare →Brokers we work with
UK brokers that typically place YuLife business. Run a PerkIQ Healthcheck first, then take the output to one of these for a tighter procurement conversation.
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Information on this page is editorial, gathered from public sources and provider materials, and does not constitute financial advice or a recommendation. For a quote, contact YuLife directly or speak to an FCA-authorised broker. PerkIQ is not a YuLife reseller and earns no commission on provider sign-ups.
