Provider comparison
YuLife vs Health Assured
Side-by-side comparison from the PerkIQ directory. Cover, pricing, regulator status, and fit at a glance.
Category
Wellbeing
Health & Insurance
Best for
10-5,000 employees
10-50,000+ employees
Pricing model
Per employee / month
£1-£5 per employee / month
UK presence
Since 2016
Since 2000
Regulator
FCA-authorised
Not applicable
Strapline
YuLife is group life insurance that rewards healthy behaviour. Employees earn YuCoin by walking, meditating, or completing wellbeing challenges, spent on real-world rewards. Used by 700+ UK employers.
Health Assured is the UK's largest Employee Assistance Programme (EAP) provider, offering 24/7 counselling, legal support, and wellbeing services to over 13 million employees across the country.
What's included
- Group life insurance. Death-in-service cover (typically 2-4x salary) for all enrolled employees, paid as a tax-free lump sum to beneficiaries.
- YuLife wellbeing app. Daily challenges, meditation, fitness tracking, and mental health support. Gamified to drive engagement.
- YuCoin rewards. In-app currency earned through healthy behaviour. Redeemable for Amazon vouchers, charity donations, or gift cards.
- EAP & virtual GP. Built-in Employee Assistance Programme (EAP) and virtual GP service included with most plans.
- 24/7 telephone counselling. Round-the-clock confidential support line staffed by qualified counsellors.
- Structured short-term therapy. Up to 8 face-to-face or video sessions per issue, no GP referral needed.
- Legal & financial advice. Free expert guidance on everything from debt management to consumer rights and family law.
- Manager support. Dedicated manager helpline plus mental health awareness training and crisis intervention.
At a glance
- FCA authorised & regulated
- Founded 2016, London
- 700+ UK employers
- High employee engagement
- Bundled life + wellbeing
- Direct or broker channel
- UK's largest EAP
- 13m+ UK employees covered
- 24/7 counselling line
- Legal & financial advice included
- Peninsula Group subsidiary
- Direct & broker channels
Pick the right one with data, not a sales pitch
Score your benefits stack with PerkIQ and you'll see which of these (or another provider entirely) closes the biggest gaps for your team.
Information on this page is editorial, gathered from public sources and the providers' own materials, and does not constitute financial advice or a recommendation. For a quote, contact each provider directly or speak to an FCA-authorised broker. PerkIQ is not a reseller and earns no commission on provider sign-ups.
